Provision, improvement and support of our Services: This includes data analyses, the identification of usage trends, as well as calculations and statistics on user access patterns.
Marketing: Where you have provided Personal Data by signing up to receive marketing information, it will only be used for marketing purposes, such as surveys, promotions, events, incentives or other advertising campaigns, in accordance with your marketing preferences. In this case, we will store your Personal Data for as long as you are subscribed to our email marketing list. Your consent to use your Personal Data for marketing purposes can be withdrawn at any time. If you withdraw your consent, we will keep your email address on our suppression list to ensure that we do not send you marketing emails.
Mailing of communications: If you register for our email communications, we exclusively use the Personal Data provided by you to verify that you are the owner of the email address indicated and wish to receive the content, to compile a mailing list, and to analyse the usage of our communications. In this case, your Personal Data will be stored for the duration of 2 years after the last interaction.
Ordering of documents, reports or other materials: If you order reports or other materials from us, the personal information provided by you is used for processing your order and will subsequently be stored for a maximum period of 2 year after the last consignment.
Use of contact forms: If you use a contact form for enquiries or complaints, the Personal Data provided by you in the contact form is used to process the enquiry and stored for as long as it reasonably required to resolve your enquiry or complaints. Your Personal Data will be stored for the duration of processing the enquiry and a maximum period of 2 years after completion of processing.
Job exchange: Job applications contain Personal Data (e.g. curriculum vitae, contact data, etc.). We may use such Personal Data within the Wienerberger Group (see item 4) to decide on whether to offer the applicant a position or to reply to the letter of application. Only if you explicitly agree, we will keep the data on record for a maximum period of 2 years after the last contact (unless longer storage is legally permissible for other reasons) for possible consideration at a later point in time.
Cleansing and consolidation of data: From time to time, the Personal Data provided by you can be cross-checked against or consolidated with (i) data from our existing registers (online and offline), (ii) data taken over from a legal predecessor, or (iii) data from other sources.
The exceptions to the above are where:
- we need your Personal Data to establish, bring or defend legal claims or to comply with a legal or regulatory requirement;
- the law requires us to hold your Personal Data for a longer period, or delete it sooner;
- you exercise your right to have the information erased (where it applies) and we do not need to hold it in connection with any of the reasons permitted or required under the law or you exercise your right to require us to retain your Personal Data for a period longer than our stated retention period (see “Your Rights” at item 7 below); or
- in limited cases, the law permits us to keep your Personal Data indefinitely provided we put certain protections in place.
When it is no longer necessary to retain your data, we will delete the Personal Data that we hold about you from our systems. After that time, we may aggregate the data (from which you cannot be identified) and retain it for analytical purposes. If we collect your Personal Data, the length of time we retain it is determined by a number of factors including the purpose for which we use that information and our obligations under other laws. We do not retain Personal Data in an identifiable format for longer than is necessary.