Lockley Gardens

More than brick and tile: how wienerberger supports regional housebuilders

Published: 05/10/26

Building stronger partnerships

It's true that every development brings its own challenges, from site-specific design requirements to technical and commercial considerations. That means there is no one-size-fits-all approach to supporting a housebuilder.

Whether we're involved in early design conversations, helping identify suitable products and systems or providing technical guidance, our aim is to understand what each customer needs and make the process as straightforward as possible.

Our work with Jelson Homes reflects this approach. The relationship has developed through ongoing conversations, practical support and a shared commitment to delivering quality homes. For regional housebuilders, having access to people and expertise they know they can rely on can be just as important as the products themselves.

More than bricks and roof tiles

While wienerberger is well known for clay facing bricks and roofing solutions, today our capabilities extend much further.

Through wienerberger and brands including FloPlast, Pipelife, Maincor and Glidevale, Kingfisher and Passivent, we can support housebuilders across a wider range of areas, including roofing, drainage and water management, underfloor heating, heat pump technologies, technical design and product specification.

Bringing this expertise together allows us to look beyond individual products and consider the wider needs of a development.

Simplifying specification with OneSpec

Managing multiple products, systems, suppliers and technical requirements can add considerable complexity to a project.

Our OneSpec service is designed to make that process simpler.

OneSpec brings together relevant products and expertise from across the wienerberger group into a project-specific specification, giving housebuilders a clearer, more joined-up view of the solutions available to them.

For regional housebuilders, this can provide valuable additional support during the design and specification stages, helping teams access specialist knowledge and make informed decisions earlier in the project.

With increasing focus on areas such as Part L compliance, fabric performance, low-carbon heating solutions and the transition towards the Future Homes Standard, specification decisions are becoming more interconnected than ever before. Having access to wider technical expertise at an early stage can help housebuilders assess available options, understand potential implications and make more informed decisions as requirements continue to evolve.

Supporting housebuilders for the long term

Housebuilding is ultimately a people-focused industry, and successful developments rely on strong collaboration between everyone involved.

As regulations evolve, sustainability requirements increase and project demands become more complex, the value of trusted partnerships will only continue to grow.

At wienerberger, we're proud to work alongside regional housebuilders, helping them bring forward developments that deliver quality homes and thriving communities. By combining practical expertise, a broad portfolio of building solutions and a collaborative approach, we aim to support our customers not just on individual projects, but throughout their long-term growth and success.

Because delivering great developments is about more than products alone. It's about working together to overcome challenges, create opportunities and build homes that stand the test of time.

Save time and simplify your specification

Discover OneSpec, your all-in-one free specification guide

Find out how wienerberger can support your next development. Get in touch to learn more about OneSpec and our wider housebuilder offering.

Read related articles 

Inside FloPlast’s warehouse: how our people ensure reliable product deliveries for customers

Every successful delivery starts with a dedicated team. Discover how Gabriel Daogaru helps ensure FloPlast customers receive the right products, at the right time, every time.

Building partnerships that help customers succeed: Inside wienerberger’s Channel Marketing Team

Discover how our Channel Marketing team helps merchants, distributors and tradespeople succeed through expert support, practical training and collaborative partnerships.

Why female representation matters in construction

Elena Irina Focsa - Production Operative at wienerberger UK & Ireland is breaking barriers in manufacturing. Read her inspiring story as she shares her journey and the challenges she's overcome. 

Downloads

Search now to download product information, technical guides, brochures and more

Contact

Got a question? Send us a message and we'll be in touch to help.

Stockists