Building for what’s next means creating solutions that help the built environment reduce whole‑life carbon emissions, to use energy and water more efficiently, and to promote biodiversity.
Across our wall, roof, water and heating divisions, our innovation efforts aim to develop and refine products and services that minimise whole‑lifecycle emissions from buildings and help people adapt to a changing climate.
Why this matters
The construction sector is facing tighter regulation, net‑zero carbon emission targets and well‑documented skills shortages, so the systems we use and the way we build must evolve.
That’s why we’re developing a portfolio of products and complementary services designed to help customers deliver better‑performing buildings, faster.
What we mean by “product and service innovations”
In our sustainability strategy, product and service innovations are defined as solutions that:
Reduce the environmental impact of the built environment by helping to minimise whole‑lifecycle emissions
Promote efficient use of energy and water in buildings and urban spaces
Support improvements in people’s quality of life and, where relevant, promote biodiversity
RoofSpec+ specification service to reduce risk and waste
The specification support and advice we provide can be as valuable as the product, so we’re innovating in the services that sit around specification and delivery.
RoofSpec+ brings together roofing products into a single roof specification (excluding timber battens where they are not manufactured to BS standards, as noted). It includes a 15‑year full system guarantee, elevating warranty coverage from individual products to a single system offer.
Our Architectural and Design services provide residential design support through one interface, with customer involvement throughout and information‑rich 3D models to aid decision‑making.
This collaborative approach is described as helping customers cut costs, minimise project time, and reduce waste where projects are under pressure from cost and sustainability requirements.
In‑roof solar designed for modern compliance and faster installation
In-roof solar rig installation
Sandtoft in‑roof solar is positioned as part of a solution for creating homes aligned with Part L Building Regulations, with energy bill savings for the homeowner.
Key design features include:
Installation directly onto roof battens (rather than adding extra build‑up)
Interlocking, lightweight system with panel‑to‑panel connections
Minimal number of parts (no specialist equipment or individual panel flashing required, as described)
Manufactured to SA8000 ethical standard, and supported by free full installation training for installers
Eco-brick for lower carbon emissions and thermal performance
Eco-bricks
Eco‑brick is designed to support uplifted Part L Building Regulations by creating space for additional insulation and enabling lower U‑values through a 37.5mm narrower format, while retaining standard performance and aesthetics.
Benefits include:
Up to 31% reduction in upfront embodied carbon emissions compared to standard bricks (estimate)
Up to 36% lower mortar and on‑site water requirements
Up to 37% reduction in HGV journeys
Up to 36% lighter, supporting easier handling on site.
FloPlast’s RX2 Universal access pipe can be manufactured using bio-PVC resin, an alternative to fossil-fuel based plastics, from renewable biomass sources.
Features include:
Fully compatible with both 68mm round and 65mm square downpipes
Tool-free rodding access for quick, easier maintenance
Available in a wide choice of colours, including our timeless “Cast Iron” finish
Eco-habitats promote biodiversity in the built environment
Eco-habitat bat and bird boxes
wienerberger’s Habibat integrated wildlife boxes provide durable and discrete habitats for British birds, bats and other species, increasing the biodiversity value of your project and complement Biodiversity Net Gain plans and National Planning Policy Framework best practices.
We have partnered with Habibat to provide a comprehensive range of wildlife products, produced in the UK to standard brick sizing for ease of installation. Our wildlife boxes can be faced in any brick type, regardless of manufacturer, stone finish or suitable for render.
Manufacturing innovation: reducing emissions without compromising performance
Alongside product and service innovations, we are investing in novel manufacturing technologies and upgrades to our factories to reduce embodied carbon emissions, without requiring changes to established specifications or installation practices.